Mission Alignment Wordle

It’s not enough just to say it. Mission alignment in actions, practices, policies, and decisions turns a mission statement from a plaque on a wall into a powerful lever to achieve great outcomes. Here’s the research…

Updated 10/15/2017

Mission alignment links to the bottom line.

Aligning organizational policies, procedures, and internal structures with the mission statement has a direct impact on financial performance.

Mission alignment is a source of organizational strength.

Alignment among strategy, purpose, and organizational processes leads to increased capabilities and higher performance.

Mission alignment impacts how people feel about and invest in the organization.

Integrating mission into internal processes leads to higher job satisfaction and stronger organizational commitment.

Mission alignment starts with the relationship between an individual and the organization, and expands to knit employees together in pursuit of the organization’s mission. Alignment is personal.

Mission alignment promotes good manners and pitching in.

People engage in more extra-role behaviors (i.e., organizational citizenship) when their organization has great mission alignment. Going above and beyond can mean anything from filling the coffee pot to staying late.

Do a few important things to strengthen mission alignment.

Several factors contribute to mission alignment.

    • Communicate about goals and objectives – make sure people know Why.
    • Shape meaningful and engaging jobs (role clarity, group participation, employee empowerment).
    • Practice habits of strong managerial effectiveness.

See the difference between knowing What and knowing WHY in action…

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